Wednesday, December 26, 2012

Eliza Girl!

My company has a new logo!  Ever since I read about the "Maybelline Girl" of the 1930s, I wanted my cosmetics brand to have an "Eliza Girl".  Even before that though, I was thinking about a logo that would be a simple portrait of a woman's face, preferably with a 1930s flavor.  I had the crazy idea that I could do this myself.  I bought some pastels in the summer and started practicing, and seemed to make very little progress.

Well, over the weekend, it seems I got lucky!  Here is the new logo for Eliza Fragrances & Cosmetics:

'Eliza Girl', copyright Tia Semer.

You can read more about the development of this logo here.

Monday, December 17, 2012

Out of the Ordinary...

The late 1930s and early 1940s are my typical comfort zones.  So here I am sporting a '50s look!  I tried to pencil in my eyebrows to give them that angular look that seemed so popular in the '50s.  :)

Different.  The pearls are genuine 1950s; they were my grandmother's.  Unfortunately, the pearl finish is coming off some of them and I'm unsure of how they can be restored.  :( 

Sunday, December 9, 2012

Eliza Blog!

Finally, I've gotten around to creating a blog for my company, Eliza Fragrances & Cosmetics.  See it here!  This is where I will feature fun facts, ideas, latest products, the vintage photos and advertisements that are my inspiration.  I'll also be hosting giveaways on that blog.

Got some memory boards for my good old computer and it's running so much better.  Blogger doesn't freeze up anymore, so I'm looking forward to blogging more on here, as well.  I have a few vintage style ideas I would like to share.

Hooray!  I hope I can keep up two blogs!  I leave you now with one of my favorite vintage cosmetic ads, which I just found today on  It's for Revlon's "Fashion Plate" powder, from 1948.  Look at that lacy bodice on the gown!  And those red lips!  Wow!

Stay glamorous!  ;)

Thursday, December 6, 2012

Eliza Fragrances & Cosmetics Blog

Forget that Tumblr account I mentioned, I now have a blog here on Blogger that will be devoted to my company, Eliza Fragrances & Cosmetics.  ♥

Sunday, December 2, 2012

Happy Birthday to Me

Today is my birthday!  A lady never admits her age, so you'll all just have to guess.  ;)  There is no snow here and today is quite a temperate day.  That's a lovely birthday gift to wake up to.

How busy I have been.  I'm planning out some lip palettes for the holidays!  The colors that I'm going to feature are:

1. A light coral-pink.

2. A brownish red (my 'Rita' shade, reformuated)
3. Pearly pink.
4. Cranberry red!
5. Plum.

The cranberry and plum shades are hard to pull off, as I'm using a new iron oxide that I'm still getting acquainted with.  It's amazing how just a little bit of this will make the formulation very dark.

This was the initial cranberry shade I came up with, but it was much darker on my lips and too close to another of my lip rouges, 'Paulette'.  So I'm going to try more of a cranberry juice color, rather than cranberry sauce.  That being said--have you ever noticed how many different shades of "cranberry" there are?  Cranberry sauce and dried cranberries are not the same color as cranberry juice, and fresh cranberries are a different story altogether.  Wow!  Well, it's a challenge that I'm up for.  When I finish, I plan to name this rouge after that lovely actress, Gene Tierney.

Gene Tierney

My aforementioned glosses turned out well.  I made some glittery ones for Halloween.

'Marilyn' lip gloss.  

'Empress', one of the glosses featured in the Halloween collection.  Claudette Colbert as Cleopatra is on the label. 

I also got out a book I wrote a couple of years ago, and I had wanted to try to copyright it last year--I'm so glad I didn't!  I have found tons of inconsistencies and silly things that need to be cut.  Grateful to no longer be so emotionally attached so I can finally make the necessary changes, I've been obsessing over that and working everyday on it.  It's actually helping my mood a little bit.  I mentioned in a previous post that I was feeling anxious, but it has made me feel happier, calmer, more optimistic.

What do you think of my 1950s hairstyle?  No, I did not cut my hair; this is all done with hair rolls!  I wanted to try something a little bit different from my usual '40s look.

Need to work on perfecting my "winged" eyes, I think.